Atlanta Georgia Home Staging : October 2009

Home Stagging, Home Staggers, Home Stageing

These are just a few of the different variations I’ve seen on the spelling of Home Staging. 

For those of us that are in the home staging industry, we may find ourselves cringing when we read those words.

The truth of the matter is that we’re still in a relatively new industry. With reason, we should anticipate that there’s going to be some confusion as to how exactly spell Home Staging.

In addition to misspellings (jeez, I hope I spelled that correctly (smile)), I recently received a google alert on "house staging." While I've never personally referred to what I do as "house staging", I suppose I could.

I'm curious as to the other spelling variations on Home Staging as well as the different phrases used to describe the process.  For example, a couple years back, I recall a blog on home staging being referred to as "house fluffing." That particular post drew some funny comments on what "fluffing" means.

Feel free to add your misspellings and phrases to the comments in this blog.

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About the Author: Kathy Nielsen, a RESA 2010 Home Stager of the Year Finalists is  a nationally recognized leader within the home staging industry, offers affordable home staging solutions to help sell your home more quickly.  Kathy can be reached via email at info@homestagingatlanta.com or by phone at 678 522 8392.  Their Atlanta Home Staging services offer a variety of options to accommodate all budgets. To view examples of their before and after pictures, visit their portfolio at Home Staging Atlanta Gallery.

 

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The Stevie 2009 Finalist

It brings me great pleasure to share with everyone that our very own Shell Brodnax AND RESA have both been named as finalist in the prestigious Stevie Awards. 

The Real Estate Staging Association® (RESA®) The trade association for professional home stagers was named as Finalist in the Best Overall Company of the Year – Service Businesses category in the 6th annual Stevie Awards for Women in Business. 

Shell Brodnax, President/CEO of (RESA) is also a finalist in the Executive Non-Profit or Government category.  

The Stevie Awards for Women in Business honor women executives, entrepreneurs, and the companies they run – worldwide.  The Stevie Awards have been hailed as the world’s premier business awards. 

Nicknamed the Stevies for the Greek word “crowned,” winners will be announced during a gala event at the Marriott Marquis hotel in New York on Friday, November 13.  Nominated women executives and entrepreneurs from the U.S.A and several other countries are expected to attend.  The presentations will be broadcast live on radio in the U.S.A. by the Business TalkRadio Network. 

A message from Shell:

“Many people have worked very hard at RESA® to grow our association and bring legitimacy to the Real Estate Staging Industry. It is very exciting and an honor to be a finalist in the Stevie Awards.  This award is for every single member of RESA that has given their time, ideas and volunteerism in order to make RESA® what we are today.”

A message from the president of The Stevies:

“Being named a Finalist in The Stevie Awards for Women in Business is an important achievement,” said Michael Gallagher, president of the Stevie Awards.  “It means that independent business executives have agreed that the nominee is worthy of recognition.  We congratulate all of the Finalists on their achievement and wish them well in the competition.”

Details about The Stevie Awards for Women in Business and the list of Finalists in all categories are available at www.stevieawards.com/women.About The Stevie Awards are conferred in four programs: The American Business Awards, The International Business Awards, The Stevie Awards for Women in Business, and The Stevie Awards for Sales & Customer Service.  Honoring organizations of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide.  Learn more about The Stevie Awards at www.stevieawards.com. 

Congratulations, Shell & RESA!

More About Real Estate Staging Association®

The Real Estate Staging Association is the member run trade organization for professional real estate (home) stagers in North America. We provide support services and educational resources for professional stagers in addition to providing vital information regarding the benefits of staging to Realtors and consumers. For more information on staging or to hire a professional stager, contact Shell Brodnax or visit the RESA Web site at www.RealEstateStagingAssociation.com   or call 800-201-8687

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About the Author: Kathy Nielsen, a RESA 2010 Home Stager of the Year Finalists is  a nationally recognized leader within the home staging industry, offers affordable home staging solutions to help sell your home more quickly.  Kathy can be reached via email at info@homestagingatlanta.com or by phone at 678 522 8392.  Their Atlanta Home Staging services offer a variety of options to accommodate all budgets. To view examples of their before and after pictures, visit their portfolio at Home Staging Atlanta Gallery.

 

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How to Showcase Your Bathroom For Less than $100

We're all looking for low-cost solutions and I have a few up my sleeve that can help tremendously. As a professional home stager serving the Atlanta, GA area, I've seen these tips implemented with great success.

A trip to a local home improvement store and a discount home decor store and for less than $100.00, you can easily help transform your bathroom and help turn it into a showcase of a room.

Here are a few low cost solutions:

• Re-caulk - One of the easiest and least costly items is to remove the old caulk and replace with new. A tube should cost approximately $6.00 and can be used to caulk around the sink and bathtub. You're going to be amazed at just how big of a difference it will make.
• Toilet Seats - Replacing the seat will create a fresh clean look.  Replacement costs can vary greatly. A low cost solution would be approximately $12.00
  
• Cleaning Supplies - Removing the film from shower doors, bathtubs, sinks, etc... will help make the bathroom shine. Approximate cost $15.00. But don't stop there. Cleaning the faucets and mirrors will further make it shine.
• Replace Towels - showcasing a set of fresh and fluffy towels will make the room inviting and welcoming. Two bath towels and two hand towels can be purchased at discount home decor stores for less than $25.00.
• Store your personal hygiene items - a real simple solution is to purchase plastic bins that you can then store under the sink. Approximate cost - $4.00 per basket.
• Replace shower curtain and hooks - small change, big reward. Shower curtains (and nice ones at that) can be purchased for as low as $7.00. Hooks can range from $5.00 to $10.00
• Replace light switch covers - Another extremely low cost solution that can truly make a difference. Approximate cost $3.00 per switch.
• Paint - A simple, yet very effective solution is to paint the walls. The average bathroom should take no more than a gallon of paint. And while paint prices can vary greatly by product and by store, a real low-cost solution is to look in the oopsie section. The oopsie section contains paint that, for whatever reason, didn't turn out to the customer's satisfaction. A gallon of paint typically goes for $5.00 a gallon

In addition to the solutions above, there are some no-cost solutions that will also help. Here are a few tips to further help transform your bathroom:

• Remove toilet seat covers
• Toss all items under the sink that you no longer need or use. 
• Wash floor rugs
• Shop within your own home for artwork that you can use in the bathroom

These tips on how to showcase your bathroom for less than $100.00 were brought to you by your friendly Atlanta Home Stager, Kathy Nielsen. In my next blog, I'll be sharing low-cost solutions for the kitchen.  Stay tuned....

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About the Author: Kathy Nielsen, a RESA 2010 Home Stager of the Year Finalists is  a nationally recognized leader within the home staging industry, offers affordable home staging solutions to help sell your home more quickly.  Kathy can be reached via email at info@homestagingatlanta.com or by phone at 678 522 8392.  Their Atlanta Home Staging services offer a variety of options to accommodate all budgets. To view examples of their before and after pictures, visit their portfolio at Home Staging Atlanta Gallery.

 

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How This Atlanta Investor Sold His Home In 24 Hours

As a professional home stager in Atlanta, I've had the distinct pleasure of working with many investors. What I've discovered is that most have worked staging into the budget - resulting in home after home getting professionally staged. It's truly a win-win proposition for everyone involved; including the buyer. The investor sells more quickly, the agent on the listing leverages the fact that the home looks great and the buyer is provided with solutions on how to decorate their new home.

In the case of this home, the investor had me stage on a Thursday and the following day the home went under contract. Here's precisely what he did:

• He used a great agent
• He priced it right
• He made the home look beautiful thru home staging

Now here are a few photos of the home as it appeared to the buyers:

Master Bedroom After Home Staging:

Bathroom After Home Staging:

Living Room After Home Staging:

Georgia Interior Solutions (GIS), LLC is Atlanta Georgia's Premier Home Staging Provider.  Owner and Real Estate Staging Expert, Kathy Nielsen has appeared on the pages of Atlanta Magazine, Atlanta Home Improvement; Atlanta Business Chronicle and the Atlanta Journal Constitution.  You can also see one of her staged homes on HGTV's hit show Sleep On It.

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About the Author: Kathy Nielsen, a RESA 2010 Home Stager of the Year Finalists is  a nationally recognized leader within the home staging industry, offers affordable home staging solutions to help sell your home more quickly.  Kathy can be reached via email at info@homestagingatlanta.com or by phone at 678 522 8392.  Their Atlanta Home Staging services offer a variety of options to accommodate all budgets. To view examples of their before and after pictures, visit their portfolio at Home Staging Atlanta Gallery.

 

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Why Stage An Already Decorated Home?

In minutes from now, I'll be heading out the door to stage a home in Smyrna, Georgia that has appeared in multiple magazines. Yes, the home that beautiful. From the outside in, it is a home I haven't stopped "gushing" about. This home has some of most incredible pieces of furniture and accessories that it simply blows me away.

So, why has my company, HomeStagingAtlanta.com been called in to home stage this home? Because it absolutely needs it and needs me. Yes, you read that correctly. The seller knows it's a must as well. 

Here's a list of the challenges we face:

• There are so many accessories that none of the true features of the home are standing out
• The furniture, in its' current arrangement, is perfect for living. However, for selling - not so good
• The furniture pieces in this home tend to lean towards the "large" size. As a result, we need to pare it down as the items are consuming the real estate the room has to offer

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About the Author: Kathy Nielsen, a RESA 2010 Home Stager of the Year Finalists is  a nationally recognized leader within the home staging industry, offers affordable home staging solutions to help sell your home more quickly.  Kathy can be reached via email at info@homestagingatlanta.com or by phone at 678 522 8392.  Their Atlanta Home Staging services offer a variety of options to accommodate all budgets. To view examples of their before and after pictures, visit their portfolio at Home Staging Atlanta Gallery.

 

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