Last week, while staging this town home (see below), we had a prospective buyer pay a visit. She happened to be viewing the home next door which was also on the market. I had been introduced to the potential buyer via the agent who was showing her that home. That agent had offered to show me her listing so that I could see the difference in floor plans. She also made mention that her listing was already "partially staged." I couldn't wait to go in. My excitement quickly vanished when I entered. It turns out that her definition of "partially staged" equates to a rug and a floor plant for the living room. Dumbfounded, I excused myself. But, I digressed.
The prospective buyer stayed for approximately 10 minutes in the home next door. When she made the visit to the home we were staging, she stayed for almost 20 minutes. Why the difference?
- Because she had someone to talk to? No, that's not it. She had the listing agent there to engage in conversation inside the other home.
- Could it have been the price? No. Both were priced at equal amounts.
- Could it have been that we (me and my assistant) have awesome and incredible personalities? Not likely. But... for those wondering, we do have great personalities (smile).
So... what I truly believe, based on her vast amount of compliments, is that staging gave the home more interest; more things to view, to touch, and allowed her to visually take stake, on an emotional level, in the home. Adding furniture and accessories can truly make a difference in how the home appears.
Here are a few pictures:
Before Picture of living room area:

Here's the same room after we staged:

And here's the room at a slightly different angle:

And while I don't have a "before" picture to accompany the following picture (see below), I did like how the picture came out.

To ensure I captured the size of the kitchen, I sent the following picture to the agent for his use.

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Serving home sellers, agents, builders and investors, they have the experience, skills and inventory to help make your home and/or listing stand-out from the others on the market. Kathy Nielsen, Owner and Principle Design Specialist is considered an expert in the field of home staging. Her expertise has landed her on the pages of Atlanta Magazine, Atlanta Home Improvement; Atlanta Business Chronicle, Atlanta Journal Constitution and will soon have one of her homes appear on HGTV's Sleep On It
With their extensive home staging portfolio, you'll quickly learn that they have the expertise and knowledge on what it takes to make your home and/or listing appeal to the prospective buyers.
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About the Author: Kathy Nielsen, a RESA 2010 Home Stager of the Year Finalists is a nationally recognized leader within the home staging industry, offers affordable home staging solutions to help sell your home more quickly. Kathy can be reached via email at info@homestagingatlanta.com or by phone at 678 522 8392. Their Atlanta Home Staging services offer a variety of options to accommodate all budgets. To view examples of their before and after pictures, visit their portfolio at Home Staging Atlanta Gallery.
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